The online casino industry has exploded in popularity, with groundbreaking moments and statistics that continue to surprise:
Mega Moolah, a progressive slot from Microgaming, holds the record for the largest online win: over $20 million in a single jackpot, won in 2021. To this day, it remains one of the most talked-about wins in casino history.
Over 70% of online casino traffic comes from mobile devices, pushing platforms to perfect their mobile experiences. From responsive websites to dedicated apps, mobile play has become the industry standard.
InterCasino, launched in 1996, is credited as the first legal online casino. It revolutionized gambling by enabling real-money games from home, at a time when the internet itself was still new
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Surprisingly, 55% of online casino players are women, according to a 2024 report. They’re highly active in both chance-based games and strategic games like poker and blackjack.
Influencers are reshaping how online casinos engage with users, bringing gambling entertainment to millions:
Big names like Roshtein, Xposed, and ClassyBeef stream their high-stakes slots and table games to massive audiences on Twitch and Kick, making gambling content more interactive and appealing.
Platforms like YouTube and Twitch have made gambling accessible to Gen Z and millennial audiences, turning what used to be a solitary experience into a shared, entertaining show.
Influencers now have exclusive deals with casinos, offering bonus codes, personalized promotions, and even branded features. This not only humanizes brands but also builds strong trust and loyalty among viewers.
In 2025, influencer marketing is a vital strategy for online casinos aiming to expand globally and engage new demographics through content-driven, community-focused promotion.
Did you know these interesting facts? Do you follow any casino influencers?
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